What Is Visual Communication?

I consider visual communication to be any message or idea that is expressed through optical stimulation. This is a very broad definition, however, since the ability to communicate using visual images is manifested through many outlets. Graphic design, digital imaging, webpages and video games are modern examples of visual communication. Other examples include televison/cinema, print media, theatre, dance, art, and architecture. Body language and facial expressions are even more basic outlets for communicating visually.

From the creation of the very first eye, beings have used the sensory cues of light to communicate and analyze information from the surrounding environment. Throughout time, this process has evolved to increasingly more complex forms of visual communication. Modern technology gives us the ability to enhance perception, presenting images with interactive elements and creating new avenues for development within this field.

Visual communication is everywhere. It always has been, and always will be. It is my goal this semester to develop my skills utilizing modern technology in order to create a visual presentation that is attractive, informative, and effective.